Double Your Blog’s Audience With Twitter
Social Media Marketing has taken the Internet world by storm with sites like Twitter and Facebook. Today website owners are discovering the benefits of tying in their blogs to their social bookmarking sites to create even more exposure. Basically, the way this works, each time a post is made to your blog an instant tweet is created and sent to your Twitter account. Each of your followers will receive that tweet creating a “viral tweet” for your blog post. It gets even better.
In case you didn’t know, or you were vacationing on Mars, Twitter is a social bookmarking site that allows the user to create “micro posts” in 140 characters or less to whoever is part of your follower list. Twitter started out as a social media site that most users used to communicate to family and friends, though it is now being used by major corporations and major media outlets to communicate information quickly to their customers or viewers. The best thing about Twitter is you don’t need to be a major corporation to use it, in fact you don’t even need to be a business.
This where you, as a home business owner, come in. You can use Twitter to communicate to your followers sending them messages with all types of information. Of course you just can’t send tweet after tweet with sales pitches that will make you very unpopular and people will “unfollow” you. It’s much more subtle than that. That’s when you tie your blog up to your Twitter account, sending informational tweets on auto pilot each time a post is made on your blog.
How is this accomplished? It’s a really simple process so I can outline it here. First create your Twitter account and tie it’s theme to your blog’s theme. The next step is to install a special plug-in to your blog. Go to your plugin’s page and click the add a new plugin tab. Search for the “Twitter Tools” plugin, (Make sure it’s the free plugin from Alex King.) Install and activate it. You will need to set it up first by using the setting tab. You will now automatically create a tweet each time a post is created on your blog.
In effect each time a post is made everyone on your Twitter follower list is seeing the post with a url back to your blog. This is the true definition of viral marketing and it’s done for free, which puts it into the “organic traffic” category.
You can carry the automation a step further by also actively looking for Twitter accounts that are tweeting messages related to your niche that you can automatically follow. This is a bit more advanced and requires some intricate set up. You can get more information at our Twitter Resources website www.Twittasaurus.com
Sign up for a free Twitter account now. By the way you can follow us, on Twitter, at www.twitter.com/HBRHomeBusiness
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Viral Marketing Tips: How to Create a Great Viral Video
It’s one of the biggest accomplishments you can do with video: Getting people to think that your video is so great that they want to share it with the world! So, what are some of the great examples that we can look to? Well, the first one that I think of right off of the top of my head is the video on YouTube called “Numa Numa.” Now, I have no idea what Numa means, but it was one of the few emails that someone sent me with a video that I actually saw and enjoyed. It has surpassed the 13 million views mark and I think that this video is hilarious, plus for some reason I really like the song.
Another great viral video that comes to mind is the video “Hahaha.” That is the one with the baby sitting in his highchair that is laughing hysterically while his father makes a high pitched “boing” sound. At the time that I am writing this article, it has about 70 million views on YouTube.
Now, those two videos are great examples, but if you are an internet marketer reading this article, then what you really want to know is how to create a great viral video that isn’t just about babies or grown men acting funny. What you want is your expertise to be shared with everyone else. Well, lucky for you, I do have a couple of viral marketing examples that have accomplished this feat. These are examples of great viral content from people who weren’t necessarily doing something funny.
One of my personal favorites is the StomperNet Going Natural 2 video. Now, this video hasn’t exactly been put on a bunch of social networking sites, and that is due to the fact that it is about 1 hour long. BUT! This video still is a great example of a great viral video. This is because this video reveals a whole lot of information that many people would normally charge you hundreds of dollars for. It was like the eBook “Million Dollar Emails,” but in video form. If you aren’t familiar with this eBook, then just so you know, this was an eBook compiled by Yanik Silver that is one of the greatest examples of a successful viral eBook.
Now, both of these resources, the StomperNet video and Yanik’s eBook are both free in most cases (sorry if you paid for Yanik’s book by the way, many people share it for free). Both of these resources are so great that I still refer to them at times. I have opened my copy of Yanik’s eBook and have read from it various times over the past year. Also, I have watched the StomperNet video at least a few times.
So, now it’s time to answer the question on how to make a great viral video. First of all, you already know that if tons of people think that your video is funny, then your video might already go viral. The bad thing is a funny video isn’t going to make you any money. A funny video can make you a little famous, but it isn’t going to pay the bills. Your only hope with funny videos is to try and create tons of them with the hopes of becoming a famous comedian or something.
So, what is the way to make a viral video that will also generate some income? If you are going to make a great viral video that isn’t funny, then it has to be great and preferably new information that you are going to share with everyone. It needs to be stuff that you would normally see people sell, but for your own reasons, today you are giving it away for free. It needs to be like the StomperNet video or Yanik’s book. And if people really think that the info you are giving away for free is worth a good amount of money, then they will gladly share it with everyone else providing you with the viral marketing you were looking for.
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